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Sometimes it worth going over old ground just to remind ourselves of how the search function for Defence Suppliers is meant to work on our website.
I had a request for a contact for a parts supplier for an international company. Fortunately that company is listed in our Defence Suppliers Directory and online. So I was able to test out the easy-search functions on our defence suppliers website – I put the company name in the CAPABILITY or ITEM REQUIRED field.
For those who don’t know, that field also searches the company name, but I do encourage companies to repeat their company name in their capability statement.
It also gave me a chance to test the Google ranking. There it was – the ADM Defence Suppliers listing for the company was third – the company’s actual website was nowhere on the front page.
Google picks our listings up because we update them frequently. This record had been last updated on 17 June 2013. Why? Every time we update the data online, the entire online database is replaced and that’s very important to Google.
Worth thinking about isn’t it? Directories are old fashioned? I don’t think so – not when they’re backed by an excellent Google-friendly search function. – Judy Hinz, Managing Editor